Understanding New Franchise Disclosure Requirements: A practical guide to FDD updates and compliance for aspiring franchisees
The Franchise Disclosure Document (FDD) is the central pre‑sale disclosure a franchisor gives a prospective franchisee to explain rights, obligations, and the material facts you need before signing. This guide describes why recent disclosure updates matter, how the FTC and NASAA changes for 2024–2025 shift compliance duties, and what practical steps buyers should take when evaluating an FDD. Many prospective ownersunderestimatee the financial and contractual risks embedded in fees, non‑disparagement language, and outdated financial performance claims — and those risks can change an investment’s outcome. We walk through the 23 FDD items, the key FTC amendments, NASAA and state impacts, legal compliance checklists, required financial disclosures, and clear next steps for buyers. With practical checklists, comparison tables, and prioritized questions to ask franchisors, you’ll get a straightforward decision framework to compare opportunities, spot red flags, and move into due diligence with confidence. Keywords such as Franchise Disclosure Document (FDD), FDD changes, FTC franchise rule 2024, NASAA guidance 2024, and franchise legal compliance checklist are included to help you find the most valuable resources and actions.
What is a Franchise Disclosure Document and Why is it Essential?
An FDD is a standardized disclosure package that outlines a franchisor’s business model, fees, legal history, and financials, so prospective franchisees can compare offers and assess risk. The FDD is organized into 23 items — from franchisor background to initial investment estimates and any financial performance representations — giving buyers a consistent information baseline before signing. Its chief value is transparency: the FDD enables objective comparisons and supports legal protections under the FTC Franchise Rule and state franchise laws. Learning how the FDD is structured helps buyers pinpoint where costs, duties, and exposures are disclosed and where material changes should trigger updates. That focus makes it easier to prioritize high‑impact sections, such assections fees, Item 19, and the franchisor’s financial statements.
The table below lays out the core entities and attributes you’ll see in an FDD and why each matters when you decide whether to invest.
| Entity | Key Attribute | Why It Matters |
|---|---|---|
| Franchise Disclosure Document (FDD) | 23 standard items | Provides consistent information across franchisors so buyers can compare offers and check compliance |
| Franchisor | Business background, audited financials | Shows solvency, corporate structure, and historical performance that affect system stability |
| Franchisee | Rights, territory, obligations | Explains what the buyer must deliver and what support or exclusivity to expect |
| Federal Trade Commission (FTC) | Franchise Rule enforcement | Sets timing and disclosure standards for pre‑sale materials and guards against deceptive practices |
What are the 23 Items of the FDD and What Do They Reveal?
The 23 FDD items group into logical categories that reveal corporate facts, fees and investments, operations and obligations, legal history, and financial health — letting buyers focus their review on the riskiest areas. Grouping makes the FDD manageable: Items 1–6 cover franchisor identity and litigation; 7–12 address fees and initial investment; 13–16 cover territory and operations; 17–20 cover training and financial performance representations; and 21–23 include financial statements, contracts, and receipts. Each item has a practical takeaway — Item 7 shows estimated startup costs, Item 19 discloses any FPRs and their basis, and Item 3 summarizes the franchisor’s business experience and predecessors, which can signal stability. Please pay special attention to commonly overlooked sections, such as Items 19, 7, and 3: they directly affect projected cash flow, startup capital, and the credibility of earnings claims. Knowing each item’s purpose turns the FDD from a legal form into a decision tool that highlights financial exposure and contractual obligations.
Who are the Franchisor and Franchisee in the Franchise Relationship?
The franchisor grants the right to operate under its brand and system; the franchisee is the independent operator who pays fees and follows the system’s standards in exchange for branding, training, and support. The FDD sets the contractual baseline for that relationship. Franchisor obligations — initial training, ongoing support, advertising programs, and supply terms — are described across several FDD items and determine whether the system offers meaningful operational help. Franchisee obligations — initial fees, royalty payments, compliance with manuals, and local management duties — appear in exhibits and related FDD items and clarify ongoing cash‑flow commitments. Comparing franchisor and franchisee roles side‑by‑side helps buyers assess incentive alignment, the adequacy of promised support, and where contractual discretion may favor one party. When roles are clear, buyers can better estimate operating costs, risk exposure, and how responsibilities will affect long‑term performance.
What are the Key FTC Franchise Rule Amendments for 2024 and 2025?
The FTC’s 2024–2025 franchise rule amendments tighten disclosure timing, limit specific contract terms, and raisefranchisors’’ transparency obligationsto protect buyers’ best interests and curb deceptive practices. In practice, the updates emphasize disclosure accuracy, restrict broad non‑disparagement clauses, clarify what constitutes undisclosed fees, and require prompt FDD updates for material changes. The goal is to reduce surprises after the sale by making fee schedules more transparent and ensuring changes that affect economics or territory are disclosed. For buyers, this improves the ability to compare offers, strengthens remedies for omissions, and creates clearer expectations about when and how franchisors must update information. Understanding these amendments helps prospective franchisees spot noncompliant terms and demand proper substantiation for representations in the FDD.
Summarized, the most consequential FTC changes are:
- Updated disclosure frequency: Franchisors must refresh FDDs and disclose material changes more often, narrowing the window for stale information.
- Limits on non‑disparagement clauses: Broad clauses that suppress truthful reporting or legitimate third‑party reviews are restricted or prohibited.
- Tighter definitions for undisclosed fees: The FTC clarifies which charges qualify as undisclosed fees and requires more detailed fee disclosures in the FDD.
- Stronger substantiation for FPRs: Item 19 claims must have clearer bases and supporting data.
These changes raise buyer protections and increase franchisor compliance work — so buyers should carefully check FDD dates, fee line items, and any contract language that could limit transparency after sale.
How Do the 2024 and 2025 FTC Updates Affect Franchise Disclosure Obligations?
The 2024–2025 changes shift more compliance responsibility onto franchisors: they must monitor for material changes and keep disclosures current. In practice, franchisors need processes to track events that alter initial investment estimates, unit economics, or litigation exposure, and to update the FDD within required timeframes. For buyers, a recently dated FDD carries more weight; an older FDD should prompt direct questions about what’s changed. Typical material change triggers include supplier shutdowns, new mandatory fee categories, primary litigation outcomes, or systemic revenue declines — any of which ordinarily require an amendment. Prioritize reviewing FDD issue dates, amendment histories, and franchisor disclosures about market or operational shifts to judge how accurate the document remains.
What are the New Regulations on Non-Disparagement Clauses and Undisclosed Fees?
The FTC targets non‑disparagement clauses that prevent franchisees from making truthful statements to regulators, prospective buyers, or reviewers; overly broad provisions may be unfair and unenforceable. Undisclosed fees — charges not clearly itemized in the FDD but imposed in operation (for example, mandatory tech surcharges or vendor markups) — are more explicitly defined and must be listed or described to avoid being deceptive. Red flags include contract language that broadly penalizes criticism, vague fee categories without examples, or inconsistent fee reporting across FDD sections. Detecting these issues requires cross‑referencing the franchise agreement, the FDD’s fee schedules, and any vendor or service agreements to ensure recurring and one‑time costs are transparent. If terms look ambiguous or punitive, treat them as negotiation points or consult counsel before proceeding.
How Does NASAA Guidance Influence Franchise Disclosure Practices in 2024 and 2025?
NASAA’s guidance for 2024–2025 pushes for more transparent disclosure of market‑driven changes and discourages boilerplate language that lets franchisors avoid updating FDDs as conditions shift. NASAA’s stance often leads state regulators to demand clearer notices of economic changes, stronger scrutiny of Item 19 claims, and stricter requirements for audited financial statements. For franchisors, that means more administrative attention to state filings; for buyers, it can mean extra state‑specific disclosures or registration addenda in certain jurisdictions. Treat NASAA‑influenced disclosures as a signal that regulators expect proactive updating and that some states may require information beyond the federal FDD baseline.
Below is a jurisdictional map of NASAA and state impacts, along with what those differences mean for buyers and franchisors.
| Jurisdiction/Guidance | Requirement/Change | Implication for Franchisee/Franchisor |
|---|---|---|
| NASAA guidance 2024–2025 | Emphasize market‑change disclosures | Buyers receive clearer notice of economic shifts; franchisors must update more frequently. |
| California (example) | Increased registration scrutiny | Franchisors face higher filing standards, and buyers should expect state-added costs. |
| Other state regulators | Focus on Item 19 substantiation | Buyers benefit from stronger FPR verification; franchisors need better documentation.ion |
What are NASAA’s Requirements for Adapting FDDs to Market Condition Changes?
NASAA expects franchisors to disclose material changes that affect franchise economics or obligations and to avoid blanket disclaimers that hide timing or substance. A market condition that triggers an update might be a national supplier collapse, a shift in average unit revenues, or any event that changes the assumptions behind Item 7 or Item 19. For franchisors, meeting NASAA expectations requires a documented review process and clear materiality thresholds that prompt amendments. Buyers should look for explicit language in the FDD about how and when changes are communicated, and request the franchisor’s amendment history and rationale to assess responsiveness. That helps determine whether the franchisor keeps disclosures current or relies on stale documents.
How Do State-Level Franchise Laws and Fee Changes Impact Disclosure Compliance?
State franchise laws and filing fees can add registration steps, extra disclosure pages, or higher costs, affecting timelines and expenses for franchisors and prospective franchisees. For buyers, state differences may mean launch delays, additional compliance tasks, or varying legal protections, depending on where you’ll operate; franchisors must adapt FDDs and registration packets to the unique rules of each jurisdiction. Examples of state impacts include expanded financial statement requirements, separate notices about state cancellation rights, or different deadlines for registration effectiveness. Buyers should verify whether the franchisor is registered in the target states and request any state addenda that modify the disclosures, so you understand the full scope of obligations and the expected opening timeline.
How Can Aspiring Franchisees Ensure Legal Compliance When Reviewing FDDs?

Prospective franchisees can reduce legal risk by using a structured review process: check FDD dates, verify Item 19 sources, cross‑reference fee schedules, confirm territory and exclusivity terms, and assess litigation history. Start by establishing the FDD’s issue date and amendment history, then verify audited financials and any Item 19 substantiation. Cross‑check the franchise agreement and exhibits against the FDD to spot inconsistent obligations or hidden fees, and flag non‑disparagement or assignment clauses that could limit future recourse. Keep a documented record of franchisor responses and use a checklist for attorney review and financial modeling before signing. These steps reduce surprise costs and strengthen negotiation leverage.
Use this step‑by‑step checklist during FDD review and compliance verification.
- Verify FDD currency and amendment history: Confirm the issue date and any material change disclosures to ensure the document reflects current conditions.
- Cross‑check fees and investment estimates: Match Item 7 and the fee schedules against the franchise agreement and request clarification for any vague entries.
- Assess Item 19 and supporting data: If FPRs exist, request underlying data and understand the sample methodology or verification process.
- Review litigation and bankruptcy disclosures: Examine Item 3 and Item 6 for legal history that could indicate system‑wide risk.
- Confirm operational obligations: Read training, territory, and ongoing support provisions to determine what the franchisor is contractually required to provide.
Following this checklist turns legal disclosures into practical next steps and helps you identify key risks before committing funds. After completing these items, consult a franchise attorney and a financial advisor for a formal review.
What Steps Should Be Included in a Franchise Legal Compliance Checklist?
A compliance checklist should verify document currency, include item‑by‑item cross‑references, list red‑flag questions, and keep a documented record of franchisor answers so material issues are traceable. Start by confirming the FDD’s effective date and any amendments, then ensure fees in Item 7 and Exhibit A reconcile with the franchise agreement. Check for prohibited or problematic contract terms — overly broad non‑disparagement clauses, unclear renewal or transfer restrictions, and undisclosed vendor obligations that can create ongoing costs. Require supporting documentation for any Item 19 claims, and review the franchisor’s financials for liquidity and solvency indicators. A well‑documented checklist prepares buyers for negotiation and supports attorney review and lender underwriting.
Why is Consulting a Franchise Attorney Crucial During FDD Analysis?
A franchise attorney interprets legal provisions, identifies enforceability issues, uncovers undisclosed obligations, and recommends negotiation points to lower risk and clarify rights. Attorneys decode complex contract language, evaluate amendment and termination rights, and flag clauses that could impose unreasonable obligations or costs. They also help test Item19’s9 credibility by advising on which documentation to request and how to validate performance claims against audited statements. Engaging counsel early helps structure conditional offers, negotiate protective amendments, and align financing and operations with contractual commitments — protecting capital and future earnings potential.
After these compliance steps, many buyers seek third‑party guidance to interpret findings and map opportunities. Business Builders offers advisory services that match buyer investment profiles to franchise opportunities and provides resources such as FDD checklists and educational content. Working with an advisor can streamline the review process and point you to experienced attorneys and lenders when needed.
What Financial Disclosures Must Be Included in the Updated FDD?
Updated FDDs must disclose all fee categories, itemized initial investment estimates, audited franchisor financial statements, and astraightforwardr approach to any financial performance representations (Item 19). Each fee type should be identifiable — initial franchise fee, equipment, leasehold improvements, training costs, and estimated working capital — so buyers can compare realistic capital needs. Audited financials in Item 21 show franchisor solvency and historical performance and are key to judging system stability; where audited statements are missing, treat that as elevated risk. When Item 19 is present, its disclosures should be supported by defensible methodology and data; the absence of Item 19 isn’t fatal, but it requires more conservative unit economics and a heavier reliance on interviews and independent research.
The table below compares typical financial disclosure elements, their attributes, and what they mean for buyers.
| Financial Element | Attribute | Typical Content/Value |
|---|---|---|
| Initial franchise fee | Amount/range | One‑time payment; may vary by territory or format |
| Ongoing fees | Examples | Royalties, advertising contributions, tech/platform fees |
| Audited financials | Reporting period | Balance sheet and income statements for specified fiscal years |
| Item 19 (FPR) | Type of representation | Verified unit averages, sample ranges, or absence of FPRs |
How Are Franchise Fees and Initial Investment Details Presented in the FDD?
Item 7 usually lists initial fees and investment estimates as line items with minimums, maximums, and typical ranges for construction, equipment, initial inventory, training, and pre‑opening expenses — helping buyers estimate total capital needs. Expect variability and ask for recent examples or vendor quotes to refine estimates. Verify which costs are estimates versus mandatory franchisor charges and whether required suppliers impose markups. When ranges are wide, model conservative scenarios and add contingency buffers for higher‑end costs. Clear distinctions reduce startup surprises and support realistic financing plans.
What Should Franchisees Know About Financial Performance Representations?

Item 19 covers financial performance representations (FPRs) — whether and how the franchisor presents unit‑level or system‑wide revenue and profit data. When present, Item 19 disclosures should be verifiable and transparent about sample methodology and timeframes. Common types include average gross revenues for all franchised units, sample unit performance, or narrower representations for specific formats — each has different evidentiary weight. Ask for underlying data: population size, measurement period, and supporting accounting records, and watch for cherry‑picked samples or hypotheticals. If no Item 19 is provided, rely on audited franchisor financials, industry benchmarks, and interviews with current owners — and use conservative cash‑flow assumptions.
Business Builders offers interpretation support for Item 19 disclosures and helps match buyers to opportunities aligned with their investment profiles and risk tolerance, including practical financial modeling and side‑by‑side comparisons. This advisory support is for buyers who want hands‑on help interpreting complex FDD financials.
How to Navigate New Franchise Disclosure Requirements: Practical Tips for Buyers
To navigate updated disclosure rules, use a repeatable process: confirm the FDD currency, prioritize high‑impact items (fees, Item 19, audited financials), prepare targeted questions for franchisors, score opportunities using a checklist, and involve counsel and advisors before committing funds. Treat disclosure review as a workflow you can apply to all candidates: document franchisor responses, update your scoring matrix, and re‑run financial models if material changes occur. A documented trail helps with lenders, strengthens negotiation leverage, and supports post‑closing planning. In short: turn legal text into measurable financial and operational assumptions that guide a sound investment decision.
Below are the top questions prospective franchisees should ask franchisors about the FDD, ordered to surface economic and operational clarity quickly.
- Can you provide the FDD amendment history and the dates of any material changes? This shows currency and the franchisor’s responsiveness.
- What exactly is included in the initial franchise fee, and what additional mandatory costs should be expected? This separates estimates from required charges.
- If Item 19 is present, may I see the supporting data and sample methodology? This helps verify FPR credibility.
- What ongoing fees apply, and are any vendor or technology fees mandatory? This uncovers hidden recurring costs.
- Can you provide contact details for franchisees who opened within the last 24 months? Recent peer references validate support during launch.
Record answers in writing and keep copies to support consistent comparison and later negotiation. These questions turn FDD review into a structured inquiry that exposes weak spots and clarifies expectations.
How to Use an FDD Checklist to Assess Franchise Opportunities Effectively?
An FDD checklist works best when paired with a weighted scoring matrix that reflects your priorities — financial stability, franchisor support, litigation history, and territory protections — so you can compare opportunities objectively. Start by assigning weights (e.g., financial stability 30%, ongoing fees 20%, support/training 20%, litigation/claims 15%, territory/exclusivity 15%) and scoring each franchise on a consistent scale. Capture evidence for each score: dates, statement excerpts, and franchisor responses. After scoring, run sensitivity analyses on revenue and cost assumptions to see how outcomes affect payback timelines. This method reduces emotional bias and highlights which franchises suit your risk‑return profile.
If you want tools and guided checklists to apply these techniques, Business Builders offers advisory support and templates to build comparison matrices and prioritize opportunities based on investment profile and personal goals. A trusted advisor can speed evaluation, surface hidden risks, and clarify next steps toward formal due diligence.
Frequently Asked Questions
What are the potential risks of not thoroughly reviewing an FDD?
Skipping a thorough FDD review can expose you to significant financial and legal risks. Hidden fees, vague contractual obligations, and misleading financial performance claims can create unexpected costs and operational headaches. Without a full read, buyers may miss details about litigation history or the franchisor’s economic health that materially affect viability. In short, inadequate diligence can lead to poor decisions and jeopardize the business.
How can franchisees effectively negotiate terms after reviewing the FDD?
Use your FDD review to identify specific concerns — unclear fees, weak support commitments, or onerous clauses — and prepare targeted amendment requests. Document your findings and franchisor responses to strengthen your negotiating position. A franchise attorney can translate negotiation goals into enforceable contract language and ensure proposed changes protect your interests.
What role does state law play in franchise disclosure compliance?
State law adds another layer to franchise disclosure compliance, often imposing registration, additional disclosure requirements, or unique fee structures beyond federal rules. States may require extra financial statements or specific notices about cancellation rights. Buyers should confirm the ffranchisor’sstate registrations and review any state addenda to understand jurisdictional protections and obligations.
How can prospective franchisees assess the credibility of financial performance representations (FPRs)?
To judge FPR credibility, request the franchisor’s supporting data: sample size, methodology, and the time period measured. Compare FPRs to audited financial statements and industry benchmarks, and speak with current franchisees about actual results. A careful, data‑backed review helps form realistic revenue expectations and investment forecasts.
What should franchisees do if they find discrepancies in the FDD?
If you find discrepancies, raise them immediately with the franchisor and request written clarifications. Document all communications and consider negotiating amendments to address inconsistencies. If the franchisor is evasive, treat that as a potential red flag and consult a franchise attorney about next steps.
What are the benefits of using a franchise consultant during the FDD review process?
A franchise consultant brings experience, structure, and comparative perspective to the review. Consultants help identify red flags, translate complex language, and benchmark offers against market norms. They can also help prioritize negotiation items and connect you with attorneys and lenders to streamline the path to ownership.
Conclusion
Keeping up with updated FDD requirements is essential for aspiring franchisees who want to make confident, informed investments. Use the frameworks in this guide to spot key risks, evaluate financial disclosures, and confirm legal compliance. Take proactive steps — work with franchise attorneys, use structured checklists, and engage advisors — to improve your decision process. Ready to take the next step? Explore our resources and connect with experienced advisors to move forward with clarity and confidence.

